Privacy Policy

Effective Date: April 28, 2026

This Privacy Policy explains how moonlitpet, operated by Sfmadamesilk Inc. ("we," "us," or "our"), collects, uses, and protects your personal information when you visit or make a purchase from www.moonlitpet.com (the "Site").

Our registered business address is: 160 W Santa Clara St, Suite 500, San Jose, CA 95113.

Please read this Privacy Policy carefully. By using the Site, you agree to the collection and use of information as described in this policy. This Privacy Policy should be read together with our Terms of Service.

1. Information We Collect

We collect only the personal data necessary to provide our services. The types of information we may collect include:

Order & Transaction Data

• Name, billing address, delivery address
• Email address and telephone number
• Payment details (processed securely via our payment partners; we do not store full card details)

Account Data

• Name, email address, and password (encrypted)
• Country of residence and IP address

Gift & Third-Party Recipient Data

• If you purchase a product as a gift, we collect the recipient's name, delivery address, and contact details solely to fulfill the delivery

Customer Service Data

• Additional information you provide when contacting our support team is used solely to resolve your inquiry

Browsing & Usage Data

• Pages visited, how you interact with the Site, session duration, and device/browser information
• IP address and approximate location data

Marketing Data

• Email address and communication preferences, if you opt in to receive marketing communications

2. Cookies

We use cookies and similar tracking technologies to enhance your experience on our Site. Cookies are small text files stored on your device that help us recognize returning visitors and remember your preferences.

We use the following types of cookies:

• Essential cookies: Required for the Site to function (e.g., shopping cart, login session)
• Analytics cookies: Help us understand how visitors use the Site so we can improve it (e.g., Google Analytics)
• Marketing cookies: Used to deliver relevant advertising and track campaign performance (e.g., Google Ads, Meta Pixel)

You can control or disable cookies through your browser settings. Please note that disabling certain cookies may affect the functionality of the Site. Most browsers also allow you to clear existing cookies at any time.

3. How We Use Your Information

We use the personal information we collect for the following purposes:

• Processing and fulfilling your orders, including sending order confirmations and shipping updates
• Managing your account and providing customer support
• Verifying your identity and preventing fraud
• Processing payments securely through our payment partners
• Improving our products, services, and website through analytics and research
• Sending marketing emails about new products, promotions, and offers — only if you have opted in
• Complying with applicable legal obligations

Saved payment details are shared only with our payment partners (such as Stripe or PayPal) and are never stored on our servers or shared with other third parties.

4. How We Share Your Information

We do not sell your personal information. We may share your data with the following categories of third parties, only to the extent necessary to provide our services:

• Fulfillment & logistics partners: To process and ship your order
• Payment processors: To securely handle payment transactions (e.g., Stripe, PayPal)
• Marketing & analytics platforms: To measure website performance and deliver relevant advertising (e.g., Google, Meta) — only using anonymized or aggregated data where possible
• Customer support tools: To manage and respond to your inquiries
• Legal and regulatory authorities: Where required by law, court order, or government request with a valid legal basis

We may share anonymized, aggregated traffic and sales data with third parties for analytical purposes. This data cannot be used to identify you personally.

5. Data Retention

We retain your personal data only for as long as necessary to fulfill the purposes described in this policy, or as required by applicable law:

• Order and transaction data: Retained for up to 7 years for accounting and legal compliance purposes
• Account data: Retained for as long as your account is active, and for up to 2 years after account closure
• Marketing data: Retained until you unsubscribe or request deletion
• Customer service records: Retained for up to 3 years after your last interaction

6. Marketing Communications

With your consent, we may send you marketing emails about new products, special offers, promotions, and events. You can opt out at any time by:

• Clicking the "Unsubscribe" link at the bottom of any marketing email
• Emailing us at [email protected] with your opt-out request

We will process your opt-out request within 10 business days. Please note that even after opting out of marketing communications, you will continue to receive transactional emails related to your orders.

7. Your Privacy Rights (CCPA)

If you are a California resident, the California Consumer Privacy Act (CCPA) grants you the following rights regarding your personal information:

• Right to Know: You may request details about the categories and specific pieces of personal information we have collected about you
• Right to Delete: You may request that we delete your personal information, subject to certain exceptions
• Right to Opt Out: We do not sell your personal information. If this practice changes, we will update this policy and provide an opt-out mechanism
• Right to Non-Discrimination: We will not discriminate against you for exercising any of your CCPA rights

To exercise any of these rights, please contact us at [email protected]. We will respond to verified requests within 45 days.

8. Data Security

We implement reasonable technical and organizational measures to protect your personal information against unauthorized access, disclosure, alteration, or destruction. These include:

• SSL (Secure Sockets Layer) encryption for all data transmitted between your browser and our Site
• Secure payment processing through PCI-compliant payment partners
• Access controls limiting who within our organization can access personal data

While we take these precautions, no method of transmission over the internet or electronic storage is 100% secure. We encourage you to use a strong, unique password for your account and to contact us immediately if you suspect any unauthorized access.

9. Third-Party Websites

Our Site may contain links to third-party websites, including payment platforms such as PayPal and Stripe, and social media platforms such as Instagram, Facebook, and Pinterest. These websites operate under their own privacy policies, which we encourage you to review. We are not responsible for the privacy practices or content of any third-party websites.

10. Social Media

If you follow or interact with us on third-party social media platforms (Instagram, Facebook, Pinterest, etc.), any information you provide on those platforms is subject to the respective platform's privacy policy, in addition to this policy. We may collect publicly available information from our social media pages, such as comments or messages directed to us.

11. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or applicable law. When we make material changes, we will notify you by posting the updated policy on this page with a revised effective date. For significant changes, we will also send a notification to the email address associated with your account.

Your continued use of the Site after any changes take effect constitutes your acceptance of the updated Privacy Policy.

12. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or how we handle your personal data, please contact us:

Email: [email protected]
Address: Sfmadamesilk Inc., 160 W Santa Clara St, Suite 500, San Jose, CA 95113
Phone: +1 (415) 727-6687 (SMS Only)
Response time: Within 12 hours, Monday – Friday, 9:30 AM – 8:30 PM EST